Reviews, tied to the job they were written for

One engagement model across networks

Normalising metrics across five networks is the hard part and they do it well. Competitor benchmarking is useful but the peer set needs manual curation.

Tells you what to make next

Content-type breakdowns changed our production mix. Less useful as a reporting tool for stakeholders.

Support is the differentiator

Would recommend for a small team. Larger orgs will want the higher tier.

Fine, not flashy

Replaced two tools with this one. Setup took an afternoon and the team stopped asking questions.

Fine, not flashy

Support answered within a few hours both times I needed them.

Good fit for a small team

Solid day-to-day. We hit one limitation on reporting but support suggested a workable path.

Good fit for a small team

We had one billing mix-up which was corrected the same week without argument.

Fine, not flashy

Easy to hand over to a junior marketer, which was the deciding factor for us.

Better than what we left

Fine for what we need. Not the most powerful option but the least annoying.

Straightforward and fast

Good product held back slightly by thin documentation on the advanced features.

Solid, with a couple of rough edges

Took a couple of weeks to settle into it. Worth pushing through the first fortnight.

Straightforward and fast

Not perfect, but every problem we have raised got an answer and most got fixed.

Held up as we grew

Six months in and it still does the job. Nothing surprising, which is the point.

Sensible defaults

Fine for what we need. Not the most powerful option but the least annoying.

Replaced two tools with this

Easy to hand over to a junior marketer, which was the deciding factor for us.

Does the job without drama

Migration was smoother than the last two tools we tried. Data came across intact.

Does the job without drama

Fine for what we need. Not the most powerful option but the least annoying.

Does the job without drama

Easy to hand over to a junior marketer, which was the deciding factor for us.

Held up as we grew

Solid day-to-day. We hit one limitation on reporting but support suggested a workable path.

Good fit for a small team

Does what it says. The onboarding was better than I expected for the price.

Straightforward and fast

Easy to hand over to a junior marketer, which was the deciding factor for us.

Good fit for a small team

We evaluated four options and picked this one on support responsiveness. No regrets.

Fine, not flashy

Stable and predictable. I have stopped thinking about it, which is the compliment.

Sensible defaults

Would recommend for a small team. Larger orgs will want the higher tier.