Add to the index
Submit a missing product
Anyone can add a product. Listings start with neutral baseline data and no score until there is enough evidence — a provisional label is honest, a made-up number is not.
Duplicates get merged
We match on domain first. If the product already exists, your submission is folded into the existing page.
No score at launch
New listings show a provisional label until there is enough evidence to compute a confident BetterScore.
Submitting is not claiming
Adding a product does not give you ownership of the page. Claiming requires domain or work-email verification.
Work here?
If you are on the team, claim the page instead — you will get the score breakdown, the problem inbox and the action plan straight away.
Claim a product